$447 Founding
Member Price
(Regular $997)
Only 20 Founding Member spots available
Backed by Jon’s 30-day Guarantee
“If it wasn't for Jon, I would still be dreaming about starting my own business some day.”
Michael Trow
Take Flight:
The Fear Boss
Launch System
7 expert modules, 4 step-by-step phases, guided planning, a 90-day flight plan, and a community of men just like you.
Get your entrepreneurial wings and your dream out of the hangar and flying.
Take Flight clears the runway for launch…at a can't say no founding member price.
After 40+ Years Of
Flying Missions…
Whether flying missions in a MC-130E Combat Talon or growing multi-million dollar business,
Jon Melby has distilled his successes and determination into a 90-day system for men who are done waiting on someday and make their entrepreneurial dreams a reality… clear the runway, build your business, and take flight.
$447 Founding Member Price (Regular $997)
You've always done your best to do the right thing
College. Career. Marriage. Kids. Mortgage.You’ve lived by the dependable-man playbook. Duty above dreams. Responsibility over risk.
Sure, you have had dreams and ideas. But family and career came first. And somewhere along the way, you buried your self-employed dream business. The idea you wanted to build. A calling to adventure and growth.
This man and dream you’ve shut up in the hangar is a version of yourself you haven't met yet.
But lately, the idea won't stay buried. The man inside you who wants to play-it-bold has been getting louder. He surfaces during your morning coffee. On the commute. At 2am when you can't sleep. And on the weekends when things slow down just a little.
But then a voice inside says it's not the right time. That you'll start when the kids are older, when you've saved more, when things settle down. But life has shown you that things never settle down.
And the window to make your idea a reality keeps getting smaller.
Meanwhile, the quiet desperation grows
You're more irritable. "Harder to be around." Snapping at your wife and kids over nothing. Withdrawing when you should be present.
You're not lazy. Not stupid. Not afraid of hard work — you've been grinding for decades to build someone else's dream.
So what's stopping you? The Liar.
That voice saying "be realistic." "It's not the right time." "Be grateful you have a job." "What will people think?" "You're too old."
Because you're the responsible man, you've listened. You've waited. And watched the years slip by.
Every podcast, book, and video has given you more information. But information isn't what's missing. You know what to do. You just haven't done it.
No one has shown you how to clear the runway when The Liar is blocking the path.
Take Flight fixes this at the root.
$447 Founding Member Price (Regular $997)
Here's A Fraction of What You'll Uncover in Take Flight:
🚀 Why "waiting for the right time" is the most expensive decision you'll ever make, and the simple reframe that gets you moving today
🚀 The real reason you haven't started yet (hint: it's not laziness, and naming it changes everything)
🚀 Why fear isn't your enemy, and how learning to "boss it" unlocks action most men never take
🚀 The specific lie The Liar tells men that keeps them trapped in golden handcuffs
🚀 How to get your spouse on board with your business idea, even if she's been skeptical before
🚀 The business formation steps that trip up 90% of first-timers, and how to handle them in a single afternoon
🚀 Why your "lack of a good idea" is actually a fear-symptom in disguise, and the framework that reveals what's already inside you
🚀 How to get your first customer before you feel "ready," using skills you already have
🚀 The Park Bench visualization that will haunt you in the best way possible
🚀 How Jon went from stuck for 18 years to state aerobatic champion at 40, and why his path is your proof
Ready to stop reading and start building?
It's time to boss the fear and get off the ground.
$447 Founding Member Price
(Regular $997)
Over 90 Days, You'll Move From "I've Always Wanted To…" To "I Own A Business"
In Take Flight, every module has one job: clear the runway and move you forward.
You'll start by confronting and clearing the hesitations and fears that have kept you grounded.
You'll end with a legally formed business and a path to your first customer.
PHASE 1:
Pre-Flight Check
PHASE 2:
Flight Plan
PHASE 3:
Cleared for TakeOff
PHASE 4:
Wheels Up
Phase 1:
PRE-FLIGHT CHECK
Face The Liar’s Lies and Fear. Then Commit
Before any pilot takes off, they run a pre-flight check.
This is yours.
Name the specific hesitations and fears that have kept you stuck, so they lose their power
Uncover your real "why," not the surface reasons, the ones that actually move you
Install the Fear Boss mindset: fear is The Liar, and you can learn to boss it
Get your family on board so you're building with support, not resistance
Make a commitment. Not "I'll try" but "I'm doing this"
When the fears are named and the commitment is made, you're ready to build.
Phase 2:
FLIGHT PLAN
Choose Your Path & Decide
Every pilot needs a flight plan. You can't take off blind and hope you land somewhere good.
Identify the skills and knowledge you already have that people will pay for
Evaluate the three business types (online, service-based, brick-and-mortar) and choose what fits your life
Validate your idea before you invest a dollar, know that someone actually wants this
Choose a business name using the two-syllable rule that makes names spread
Secure your domain and stop "exploring options", decision made
When you have a validated idea and a clear direction, you're ready to build the foundation.
Phase 3:
CLEARED FOR TAKEOFF
Build the Foundation
This is where "I have an idea" becomes "I have a real business."
Form your legal entity (LLC or other appropriate structure), step-by-step, no confusion
Get your EIN from the IRS (it's easier than you think)
Open your business bank account and separate your finances properly
Understand the basics of business taxes so nothing catches you off guard
Complete the Business Formation Checklist
When you have a validated idea and a clear direction, you're ready to build the foundation.
Phase 4:
WHEELS UP
Go to Market
The engines are roaring. Time to get the wheels off the ground.
Define exactly who you serve, your ideal customer, crystal clear
Create a simple, clear offer that solves a clear problem
Price your offer without undercharging (most new business owners leave money on the table)
Learn to market authentically, without sleaze or manipulation
Have real conversations with real prospects and ask for the sale
Face the fear of rejection and do it anyway. This is where Fear Boss becomes real
When you've had your first sales conversation, you're no longer dreaming. You're doing.
Everything Included In Take Flight
The Complete Take Flight Video Training ($997 value)
7 modules covering all 4 phases
Short, actionable lessons (15-20 minutes each)
Filmed in Jon's executive studio
Lifetime access with all future update
Downloadable Action Guides & Implementation Tools ($147 value)
Fear Inventory Worksheet
Business Idea Validator
Formation Checklist
Simple Marketing Plan Template
90-Day Action Plan
Print them, fill them out, take action
The 90-Day Flight Plan ($97 value)
Your personal action roadmap
Clear milestones for days 1-30, 31-60, 61-90
Always know exactly what's next
No more "what should I be working on?"
3 Months FREE — Fear Boss Nation Membership ($147 value)
Private community of men on the same journey
Monthly group coaching calls with Jon
Accountability partners and check-ins
Growing content library
This is where you find your wingmen
Plus, these BONUSES…
BONUS 1: Kingdomnomics Quick-Start Guide ($97 value)
Jon's PhD dissertation distilled into actionable principles for building a business with integrity. The biblical business principles that guide everything Jon does, practical application, not preaching. Be a lender, not a borrower. Tell the truth. Play the long game.
BONUS 2: Fear of Flying Ebook ($19 value)
Jon's personal story of overcoming fear — from terrified passenger to flying combat missions to 17-year airshow career. Proof that fear can be bossed in any area of life. The inspiring read that fuels your journey.
Total Program Value: $1,504
LIMITED Founding Member Price: $447*
(or 2 payments of $250)
*Regular Program Price: $997
If You're on the Fence, Consider This...
Let's be honest about what waiting actually costs.
Another year of saying "I've always wanted to" while nothing changes. Another year of that quiet frustration that makes you harder to be around. Another year closer to the park bench.
Let's get specific:
If you ran your business part-time and generated just $2,000/month — that's $24,000/year you're leaving on the table. Over 5 years… $120,000.
If staying stuck costs you just one family moment — snapping at your wife because you're frustrated, missing your kid's game because you're mentally somewhere else — what's that worth?
And the regret keeps compounding. Every year the "I wish I would have" gets heavier. The window gets smaller.
Now compare that to $447.
That's $2.75/day for 90 days. Less than a cup of coffee.
$447 to stop the bleeding. To finally move. To become the man who did it instead of the man who almost did.
That's the most profitable decision you'll make.
Stop thinking about it and KNOW
$447 Today — Only 20 Founding Member spots available
I Know What It's Like to Be Grounded, And DESPERATE to Fly
From my early twenties into my late thirties, I worked constantly and went nowhere.
I was busy. Responsible. Practical. I handled life. I solved problems.
I stayed afloat.
And yet nothing I cared about truly took off.
That season didn't look dramatic. It felt like motion without direction.
My fear of building something that mattered didn't show up as panic. It showed up as waiting.
I was stuck for 18 years… Then something shifted.
A mentor believed in me when I didn't believe in myself.
I learned that fear and lies weren't something to eliminate, it was something to boss. I stopped waiting for perfect conditions and started clearing the runway.
Then I Started Flying
At 40, I became a state Aerobatic Champion.
At 50, I earned my PhD while building a $3.4M business.
For 17 years, I flew airshows, a career that started because I finally bossed the fear that had kept me grounded.
Today, at 64+, I'm still creating and growing. Still flying. Still proving that it's never too late.
I built Take Flight because I don't want you to end up on a park bench someday saying "I wish I would have."
I know the lies The Liar tells because I believed them for almost two decades.
And I know the way out. Not through recklessness, but through bossing the fear while honoring your responsibilities.
You don't have to burn the boats. You don't have to quit your job. You don't have to gamble your family's future.
You just have to start.
And I'll be your wingman for the mission.
— Jon Melby
Take Flight Is For You If...
You've been wanting to start a business for years but haven't pulled the trigger
You have a job that pays well but leaves you feeling empty
You've consumed plenty of information but haven't taken action
You want a step-by-step path, not more motivation
You're willing to do the work — you just need to know what work to do
You want accountability and brotherhood, not another course to watch alone
You're ready to stop being the man who "almost did" and start being the man who "did it"
Backed by my
The "No Park Bench Regrets" 30-Day Guarantee
Do the work for 30 days. If you're not more confident, clear, and capable of building your business, I’ll give you a full refund, no questions.
$447 Today (Save $550 off the regular price)
Only 20 Founding Member spots available. Backed by Jon’s 30-day Guarantee.
Questions You Might Be Asking
"I've bought courses before and nothing changed."
I get it. Most courses give you information and leave you alone with it. Take Flight is different. It starts with the lies and the fear that've been blocking you. Plus you get 3 months in Fear Boss Nation where the brotherhood keeps you accountable. And if it doesn't help, the guarantee has you covered.
"I don't have time."
The modules are 15-20 minutes each. If you have time for Netflix, you have time for this. But here's the real question: can you afford NOT to find 20 minutes a day for the next 8 weeks... when the alternative is 20 more years of "I wish I would have"?
"I can't justify the cost."
Payment plans are available. But let me reframe: what's the cost of another year stuck? Another decade? One avoided mistake or one business win pays for this ten times over. This is an investment in who you're becoming, not an expense. And also… it’s $2.75 a day.
"What if I fail…again?"
The whole course is about bossing that fear. I failed for 18 years before breaking through. The difference this time is that you won't be alone. You'll have a guide who's been where you are, a brotherhood backing you, and a system designed for people who've tried before.
"What will my wife think?"
Phase 1 addresses getting buy-in. But here's what I've seen: most wives are relieved when their husband finally DOES something instead of just complaining. When she sees you taking real action, respect returns. Many men tell me their marriages improved because they became someone worth admiring again.
"I don't know what business to start."
Phase 2 (Flight Plan) walks you through exactly this. You already have skills and knowledge people will pay for… you just can't see them yet. The frameworks help you identify what's already inside you.
"I'm too old / It's too late."
I started my transformation at 40. Built businesses in my 50s. Still creating and growing at 64+. Colonel Sanders started KFC at 65. It's not too late. But it will be if you keep waiting. The best time was 10 years ago. The second best time is right now.
"My situation is different."
I've built brick-and-mortar, service-based, and online businesses. I've coached men in every situation. The principles work regardless of industry or circumstance. And if you truly believe your situation is uniquely impossible? That's exactly the fear-lie this course is designed to expose.
Two Futures. One Decision.
Future One:
You close this page. You tell yourself you'll think about it. Life gets busy. Another year passes. The idea stays buried. The quiet desperation keeps growing. And someday — maybe at 70, maybe sooner — you end up on that park bench saying "I wish I would have."
Future Two:
You take the step today. You decide that waiting will cost more than taking action. You join Take Flight. You name the fears, boss them, and finally build the business you've been carrying for years. 90 days from now, you own a real business that’s legally formed and cleared for takeoff. You become the man your kids look up to. The man who finally did it.
Same you. Same 90 days. Completely different outcome.
The only question is which future you choose.
$447 Founding Member Price — Save $550
30-Day "No Park Bench Regrets" Guarantee
Still here? Brother…
It's been years. Maybe decades. And it's still there, your dream of being your own boss and making your idea and reality. It pulls at you, whispering that you were meant for more.
That's a signal.
The Liar whispers reasonable-sounding stories.
“Now’s not the right time.”
“Why can’t you just be ok with 9-5?”
“It’s a pipedream, time to let it go.”
“You don’t have what it takes.”
But you've listened to The Liar long enough.
Instead of eating out for the next month, or buying some crap you’ll never use, invest $447 and get a 90-day system to launch your business.
And join a brotherhood of men who finally stopped saying "I've always wanted to" and started saying "I did it.
We are experts in helping people achieve their dreams through knowledge, experience, and courage. It’s never too late to fulfill your life’s purpose! Just learn to get past the fear.
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